Stop Making Excuses: Improve Your Business, Increase Your Profits

 

Legitimate excuses. no excuses

What's yours? We all have them.

A legitimate excuse is the reason you say you can't do something.

I hear a lot of legitimate excuses. I hear them from clients during coaching calls and, boy, do I hear them during sales conversations.

Legitimate excuses I hear from clients are:

-I can't speak with potential clients until I have the particulars of a program worked out or a sales page completed. -I can't go to a networking event until I figure out what to say in my elevator pitch. -I can't do any sales calls because I haven't decided which follow up system to use. -I need to do more research so I can choose the best one.

A potential client may tell me:

-I have 3 more coaches to speak with before I make a decision. -I need to incorporate all the things I've already learned before I embark on a new program. -I am in debt, won't go in debt or don't have enough cash flow to invest in something. -I am in several other programs right now and don't have the bandwidth to do another one. -I promised myself that before I sign up for a program to grow my business I would get two new clients.

Nobody questions legitimate excuses, not even you. After all, they're true.

The question you should ask yourself is, is your legitimate excuse really legitimate? Is it a valid reason to say no? If the answer is no, it is not.

Even though your excuse is valid it often represents an easy way out.

They allow you to escape a challenge, an uncomfortable situation, a commitment, or something that you are afraid of. They give you a good excuse to stop yourself, an escape clause.

Want to know what my "legitimate excuse" has been?

My kids.

I take my role as a mom very seriously. I believe it is my job to make sure my kids get to where they need to be, to be there when they get home from school, to make sure there is food in the house and dinner on the table each night. I started my business so that I could be with my family.

I put off joining a mastermind group that would require traveling for four years. I didn't go to a networking event if it met before or after school. It was a legitimate excuse. Who could question it? I didn't.

Then I challenged myself. What was saying no protecting me from? Didn't I want to grow my business? How would taking this risk help me?

Family comes first for me, but there are times I need to step back and realize that putting my business first allows me to give my family and me what we need. So, I joined a mastermind that required some travel, went to selected evening networking events and did not go to early morning events.

So what does this mean for you?

There are times to finish up what you've already got on your plate, pay attention to your cash flow and yes, put your family first. There are also times when you owe it to yourself to take a moment to make a decision and not just fall back on a stock response.

Make a real decision. Challenge yourself. Figure out why you are really saying yes or no. Take a moment to uncover what would happen if you did it.

Finally, remember what's right for you isn't necessarily what's right for someone else. Don't judge others for the decisions they make and don't make your decisions based on fear of what other people will say about you.

Make your decision based on what is right for you and your business.

Yes, it might be a stretch but what will that stretch get you. What will overcoming some difficulties or finding a way around your own excuse yield?

What legitimate excuse do you use?

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Don't Rely On Social Security For Your Retirement Security

 

Some people mistakenly believe that to be a work from home entrepreneur you have to be a young tech savvy individual or an experienced internet business person. But a work from home entrepreneur can be any age!

In the past, home business opportunities consisted of basic data entry work from home jobs or involved spending large amounts of money buying stock, sorting out payment systems and hours travelling around trying to find customers to buy your products or services. But now, the internet has made the process of starting a business from home easier, more cost effective and more rewarding.

Why Start An Online Business From Home?

An online business offers opportunities for everyone, not just those who are young and handy with technology. All you need is an internet connection and a computer. If you can send an email, you can start an online business. You do not need a actual building to sell from, so your financial investment is a lot a smaller than it would be for a conventional bricks-and-mortar business. There are no rent or rates, no employee costs or endless hours going to and from your place of work.

You don't even need to buy any stock, set up payment systems or worry about product deliveries or distribution. There are legitimate home based business models, such as affiliate marketing, where you can sell other peoples' products to a global online market of over two billion people 24/7, 365 days per year.

Are You Ready To Be A Work From Home Entrepreneur?

One reason that many people start a business from home is that they lose their regular job as a result of job cuts and redundancies. Many times, middle-age personnel get laid off because businesses can pay less to the younger, less experienced people. Some more mature people who have implemented a work from home business have done it because they experienced age discrimination when it came to keeping or getting work in the offline world. On the internet, you don't have to prove your viability to generate an income.

Setting up a business from home can provide additional income to those who need to earn more than their offline job provides. Over four million 'baby boomers', (somebody who was born between 1946 to 1964) are turning 50 each year and many will not be able to afford to retire. While the conventional job gives them a regular salary, their online business boosts their income to help pay for everyday wants and needs.

Age Is Not A Barrier.

Or maybe you feel that life is too short to be stuck in a job that you do not like or you have just had enough of working for somebody else. There's a lot of fulfillment in being able to pursue the niche and path you want as a work from home entrepreneur. Many people in the traditional offline workforce today report job dissatisfaction because they're stuck in a job they don't like.

The younger generation can also succeed as work from home entrepreneurs for many reasons. Some younger people have more responsibility than their friends and an online work at home job can help them save for college or university. Some even manage their education schedule while still earning money online.

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Why Nothing Has Happened With Your Home Based Business Ideas

 

Do you feel that you're always on the look out for home based business ideas but you never go further than just looking? Sometimes it just can seem easier to stay in your comfort zone. Our comfort zone is our living, work, and social environments that we have grown accustom too. It determines a lifestyle we accept or reject.

Remaining in your comfort zone means that you may miss the opportunity on the  the fastest growing business medium ever - the internet. New home based business ideas show up every single day in the world of online business. Are you prepared to miss out?

Step Out Of Your Comfort Zone.

If you don't go outside of your comfort zone, you'll never start a home based business. All business owners are anxious before they start a new venture. It was no easier for them than it is for you. A new business takes time, education and commitment.

Your development as a person grows every time you move a little away from your comfort zone. Consequently, your comfort zone increases which makes it easier to push yourself to new limits.

Know What You Want To Achieve.

By way of example, one of the benefits of an online home based business is checking your computer each morning and finding that you have been making sales and generating income on autopilot throughout the night. Other advantages are that you do not have to answer to a boss or work for anybody else, you can take time off and holidays when ever you want and your profits are directly associated to how much, or how little, work you do. You have to clearly visualize all of these things.

Of course, you also have to accept the possible challenges that may come along. There will be falls on tour online business journey and from time to time not everything will happen as you have wanted. But use these as lessons to help you go forward, rather than drive you back. The key to improving and expanding your comfort zone is to increase your self-image and level to what you want, then find opportunity to make the objective a reality.

When our subconscious accepts what we are visualizing it will work to make it a reality. If you stay to your comfort zone, to what you know, without ever changing, you cannot assume your life and home based business ideas will just happen. Keep in mind, that whatever the mind can conceive and believe, it can achieve.

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5 Sure-Fire Ways To Attract New Customers Now

 

1. Give Away An Electronic Information Product

The product could be a simple report posted on your Web
site or autoresponder to a downloadable e-book. The
information product should relate to your target audience. Just
place your advertisement somewhere on the product. Allow
other people to give away the information product to attract
even more customers.


2. Offer Free Consulting Via E-mail

Allow potential customers to ask you specific questions
relating to the subject of your business. Giving away free advice
can show your prospects your expertise and give you instant
credibility. Another benefit is when you e-mail them back the
free advice or information include your signature file to get free
advertising.


3. Hold A Free Chat Room Seminar

People go to seminars to learn about a particular subject.
With chat rooms you don't need to fear public speaking or
spend money to rent out a seminar room. You can use your
own chat room or hold the seminar in someone elses.
Holding a chat room seminar is an incredible way to get free
publicity. Just send a press release to the media announcing
your free seminar.


4. Start A Free-To-Join Club

Having people join your club is a creative way to attract
new customers. People want to belong to something, why
not your online club. The club should be related to your
product or service. You could give away a free e-mail
newsletter for club members only. Have a members only
message board, e-mail discussion group or chat room. Post
your advertisements on all the club information.


5. Provide Your Product Or Service For Almost Free

Tell potential customers you'll accept barter deals for your
products or services. You may not be getting money but they
will become your customers. If they are satisfied they might
pay money the next time they make a purchase. Barter for
things to improve your business or your own personal life.

Quote of the Day:

"What was hard to bear is sweet to remember." -- Portuguese
proverb

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3 Types Of Affiliate Marketing Websites That Generate Income

 

Affiliate internet marketing is a genuine business model that involves work and effort just as any other business does. It is not a 'get rich quick' scheme. The content material of your affiliate marketing website is used to convert visitors into customers by providing valuable information. There are 3 main types of affiliate marketing websites, each of which have their own value and level of work and skill required.

1. Niche Websites.

One of the most popular affiliate marketing websites is a niche-based website. This is where you select a number of products, normally between 10-20, all based around a specific niche industry or market. You then write and upload content to your affiliate site and at the bottom of every article, you feature a direct link to a related product or service. Niche based websites are very easy to set up, but it is important to stay within your chosen industry. If your affiliate internet marketing business is based around golf your website could feature different clubs, accessories, clothing, tuition or even golf holidays. But if you start to stray into other sports or pastimes, your website will lose visitors and sales because people would not consider it an authority website on golf.

2. Specific Product Blogs.

You can download a free copy of the WordPress blogging software, set it up onto your own hosting account and have a fully functional, dynamic website created very quickly. Then, you can easily optimize your blog for the search engines using WordPress's built in optimization tools, or download interactive plugins that will help to thoroughly optimize (and monetize) your blog for top search engine ranking.

3. Review Websites.

Review based affiliate websites work well as people who are searching for information or reassurance regarding a product look for feedback and testimonials from customers who have purchased and used the product. People will only be motivated to purchase a product after reading your review, if they believe it is sincere and comprehensive. This means you need to include the advantages and disadvantages about each product. Ensure that you optimize your review pages to include the product title and other relevant keywords that will help visitors find your page within the search engines.

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Developing a Successful Home Business

Staying focused and motivated are some of the main keys to developing a successful home business.  At start-up, these skills are necessary to create a plan and get the information and training you need to develop your ideas.  It is not possible to achieve your goals without first having a plan of action regarding the steps you will take to hit your target.  Everybody has a different style and some are more creative and less organized, so while we may take different paths to get to the prize, getting there will involve navigating to that end. Much easier if you know at least vaguely where you are going.

Try to stay on the most direct course if you want to accomplish your goals sooner rather than later.  This means you must focus in the middle of life which is often full of chaos.  There is a real art to not letting things distract you and/or prevent you from doing what you have planned.  Of course some things can't be avoided and for these you should actually develop a contingency plan.  In other words, if Plan A is not working or there is some obstacle, then have a Plan B and do that instead.  The point of course is to keep moving forward and never quit or wait, no matter what.

Different things motivate different people.  For some they need to 'visualize' what they will buy with the money they earn and some teach even going so far as to cut out pictures of things and paste them to your mirror so you see the fancy sports car, the Italian villa, the diamond necklace, etc.  This may work in the long run but it seems kind of silly in that realistically your goal would be something in line with 'earning my first $100 from my home business' and it would actually be quite some time before someone was able to live the ostentatious life style.

Imagining fantasy scenarios can be fun, and it might actually work to motivate someone, but at the same time there is an equal chance that someone will become discouraged when in the first years of developing a home business they are seeing lots of work and learning curves and have yet to see much in the way of tangible rewards.  This is just normal and nothing to get bummed out over.  It's reality.  We have to work and invest our time and effort if we want to see the money.

While competing with other people is not that great of a way to motivate a lot of people, some might respond to this method.  More likely competing with yourself would be more appropriate. In other words just like exercising - at first you are sluggish and tire easily, but if you are focused and determined to keep it up, you will build momentum and feel stronger each time; you will naturally want to do more of what makes you feel good or that produces the desired results.  You can really get a great feeling of self-esteem from exercising, whether it is your mind, your body or your spirit.

Something else that has to do with mindset and might be considered a competitive strategy to keep motivated would be self-talk.  Self talk can be telling yourself that you can do so much more than what you are given credit for at your job.  You will show them or at least yourself that you can and you will earn more money than what they think you are worth.  You may also be pleasantly surprised at how liberating it feels when you can take control of your own financial situation and realize you can earn as much as you want to when you are working for yourself and not anybody else.

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How to Change Your Mindset From Employee to Entrepreneur

 

So you want to be an entrepreneur, huh?  Do you know what the definition of entrepreneur is?

Webster's definition is, "a person or persons who organizes and operates a business or businesses, taking on greater than normal financial risks in order to do so".  The word 'entrepreneur' is an early 19th century French term meaning to 'undertake'.  Another translation defines entrepreneur as "a person who organizes and manages any enterprise, especially a business, usually with considerable initiative and risk".

Employee vs Independent Contractor

If you are currently a W2 employee and work for another company do you know what distinguishes you from a 1099 independent contractor?  The difference is "control".  If you work for another company, person, institution, etc., if they pay you then they control you.  Control is defined as "to exercise restraint or direction over".

If you are seeking a better way of life and in control of your destination the biggest challenge you will face is YOU.  You see, most people are a product of their environment.  You were given direction as a child, provided for and told to get a job.  You trade your time for money.  That is just the way the world operates for the most part. 

So, to change from the way the majority of the world operates, we must first change YOU.  If you change the way you think, you can change YOU.  Here's how do it.

1 - Make a Firm Decision.  The first step in any substantial change is making a firm decision.  A firm decision is not just any decision.  When I say firm, I mean that in the face of challenges, obstacles and occasional setbacks you will not waiver.  Put your blinders on, stay focused on that decision and  move forward.  You will make mistakes but continue to move toward where you want to go.

2 - Have a Plan.  The 'ole saying, "If you fail to plan, you plan to fail" holds true in today's world.  Having a plan doesn't necessarily mean having a perfect plan.  After all, how would you know its perfect anyway.  A plan is an act yet to be carried out.  So have a plan,  expect to learn and tweak as you go, but take action.  A plan without action is a dream.

3 - Find a Mentor.  It's imperative that you find a mentor you can learn from.  You may already have one.  Your mentor could be a parent, a colleague, a friend, a business acquaintance, etc.  But make sure you find a mentor.  A mentor is a Greek word and the noun is defined as, "A wise and trusted counselor or teacher". 

Depending on the niche industry you are seeking to get involved in, I would find out who the most influential or biggest player is in that industry and learn from them.  In the internet world, there are several reliable, honest, trusted mentors online today. 

4 - Believe in Yourself.  When you begin your entrepreneur quest, you will face opposition.  That opposition will come from friends, family, co-workers, etc.  But if you decision is firm enough in step 1, don't let the naysayers dissuade you.  Follow your dreams.

5 - Test, Test, Test.  As mentioned earlier you will face obstacles.  Learn from them, tweak your processes and procedures as necessary, and keep plowing forward (Remember Edison and his 10,000 tries to make light?).

6 - Never Give Up.  With a firm decision and never give up attitude you will get there.  Don't give up, don't ever give up.

Your mindset will change as you continue to earn for yourself.  You will no longer be dependent on that former employer.  You learn to depend on YOU.

A good place to start is : http://www.bmmenterprises.com/

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